The Struggle Every Stylist Knows
Have you ever felt lost in your beauty career, unsure if you’ll ever “get it right”? Maybe you walk into the salon with a pit in your stomach, fearing a mistake or another unhappy client. You push through the exhaustion, but deep down, you keep thinking: “This isn’t the life I imagined for myself.”
You’re not alone. So many hairstylists struggle with:
Constant fear of failure or rejection.
Insecurity when clients or peers expect perfection.
Financial instability despite working long hours.
Burnout and exhaustion from endless demands.
I know because I’ve been exactly where you are—and I found a way out.
"I knew I wanted to be a hairstylist but had no idea of a direction to go, after Cheri's classes, I know exactly who I want to be as a stylist & the type of salon I am looking for."
MADISON T.
"Cheri offers amazing insight about our industry! I learned how to elevate myself in my career as an educator after taking her classes with my students. I wish I had a Cheri when I was in beauty school!"
KARLY L.
"After taking these classes I know how to set goals, what it takes to achieve them, how to work with clients' personalities, how to invest in myself by helping others find their beauty."
MAYRA R.
"I was feeling overwhelmed at the idea of going out there after beauty school, but after Cheri's classes I have a clear roadmap for my future as a hairstylist. I am so grateful!"
CHEYANNE G.
Crafted from 35+ years of real-world, behind the chair experience
After decades of real-world experience in the salon, I created The Defined Stylist Method to help beauty professionals like you overcome these struggles and build careers they genuinely love. This program is designed to give you both the practical strategies and the mindset shifts you need to thrive long-term in the industry.
Using The Defined Stylist strategies, I can honestly say that I wake up every morning excited to step into my salon. I have found the strategies, techniques, and mindset shifts that propelled my career and resulted in true fulfillment and satisfaction and you can too!
I’ll personally guide you to overcome the challenges you face, fear of failure, how-to handle rejection or criticism from clients or peers, insecurity of not meeting clients' expectations, fear of financial instability, burnout & exhaustion from the demands of the job with confidence and clarity.
From Burnout to Fulfillment
I know these strategies work because I live them every day. Not long ago, I was in the same cycle of exhaustion, insecurity, and dread. But through intentional shifts and tested techniques, I completely changed my career path. Today, I wake up excited to go to the salon. I feel confident, secure, and deeply fulfilled—not because the industry changed, but because I did.
That same transformation is waiting for you.
Your Next Step
You don’t have to keep running on empty, second-guessing yourself, or questioning if you’re cut out for this industry. With the Defined Stylist Method, you’ll gain the clarity, confidence, and tools to step into your salon—and your life—with purpose and pride.
It’s time to define success your way.
FREE GUIDE
3 Minutes in the Morning: Your guide to transforming your day from The Defined Stylist
Get instant access to the FREE PDF guide
